The AI Tracker Opportunities tab helps you identify specific search prompts where major AI engines failed to mention your business. You use this dashboard to view your total missed opportunities, read AI-generated improvement summaries, and analyze the exact sources competing brands use to rank.
🎯 Who is this for?
This guide is for business owners and marketing administrators tracking their brand visibility across AI search platforms. You will use the Opportunities tab to find exact search queries where your business was omitted so you can properly adjust your digital strategy.
- Business owners
- Marketing administrators
📋 What you will need
You need an active AI Tracker campaign with a completed scan to view your missed opportunity data. You must open your Local Dominator dashboard to navigate directly to the specific search prompts and engine omissions generated by your recent scan.
- Active Local Dominator account
- Completed AI Tracker scan
⏳ Time to complete
Reviewing your opportunities dashboard and analyzing the missed prompt data takes approximately five minutes. Your actual time depends entirely on how many individual search prompts you choose to investigate and which specific source links you review to improve your future citations.
- ~ 5 minutes to review recommendations
How to Find Your Opportunities
You can locate your missed brand mentions by opening a completed campaign and clicking the Opportunities tab. This section displays your total missed opportunities and provides a specific breakdown of where your business failed to appear across the tracked AI engines.
Follow these steps to access your missed search prompts.
- Open your campaign: Click the specific campaign name from your main Campaigns list.
- Locate the data tabs: Find the row of tabs located on your campaign details page.
- Click Opportunities: Select the Opportunities tab to view your dashboard metrics and prompt table.
Accessing this tab reveals exactly which queries require your attention.
Understanding the Opportunities Dashboard
The dashboard provides visual widgets and a detailed table of specific search prompts where you lacked visibility. You can use this data to identify exactly which AI models omitted your business and how many competing brands appeared instead of you.
The interface separates your data into visual charts and a specific prompt table.
- Total Opportunities: Shows the raw number and percentage of prompts where your business was not mentioned.
- Opportunities by Engine: Displays a bar chart detailing your missed mentions across platforms like ChatGPT, Gemini, and Claude. Hovering over a bar reveals the exact number of omissions.
- Prompts Table: Lists the specific query, search intent icon, the specific engine icons that did not mention you, and the total number of competing brands mentioned.
Reviewing these metrics helps you focus on the specific AI platforms where your visibility is lowest.
Analyzing Prompt Details and Sources
Clicking any prompt in the table opens a side panel detailing your specific visibility metrics, engine breakdowns, and source citations. You can read an overview of your performance and view the exact URLs the engines used to generate their answers.
The prompt detail panel gives you granular data on why your business was missed.
- Overview: Provides an AI-generated summary explaining your engine coverage. It suggests general actions like optimizing your site for local SEO and building authoritative backlinks. It also lists an engine-by-engine breakdown showing text mentions, sources, and sentiment.
- Sources: Lists the specific website URLs the AI engines referenced to answer the prompt. It displays a red warning reading “Not cited in any sources” if your domain is missing from the results.
- Prompt Visibility: Shows your exact visibility percentage and average position for the selected query.
Using this panel helps you understand exactly which competitor websites the AI prefers so you can improve your own citations.
Related Resources
- Next Step: Understanding Your AI Visibility Score
- Learn More: How to Create an AI Tracker Campaign
- Deep Dive: Strategies to Improve AI Brand Sentiment