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Help – Citations – What Are Business Directories?

What Are Business Directories?

This guide explains how business directory publishing works, including update timelines, connection types, and best practices for accurate listings.
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Business directories are platforms that index and store specific data about businesses, making that information available to the public. Think of them as online phone books or directories.

Listing your business on multiple directories increases the chances of customers finding you when they search by category or keyword. Some directories serve specific audiences, like navigation systems, while others are broad (e.g., Google, Facebook, Bing, Yelp).

How Your Data is Published

This platform’s partnerships with directories help optimize your location data where it matters most. Depending on your business strategy and country, we can list you on specific directories or all available ones.

Data is sent, received, and updated at different cadences depending on the directory. Connections can be “Real-time submissions” for instant updates or “File” uploads, which happen at set intervals (e.g., this platform submits data to Alexa via file upload once per day).

Publication Timelines

The time it takes to create or edit a location depends on how fast the directory processes the data we send.

  • New Listings: Creation should typically appear within a day. However, some directories manually check all new listings, which can take longer.
  • Existing Listings: Update speeds vary, but can take up to approximately 10 days. If a directory doesn’t require a listing to be claimed, we can often update the data immediately.

General Disclaimer: The publication times listed below are estimates. There may be instances where data is published sooner or later than the typical timeframe. If you’re concerned about a delay, please contact our support team.

Directory Publishing Targets

The table below outlines the specific directories, their connection types, and typical publication times.

Directory Type Regions Connection Typical Publication Times Claiming Required
AcompioBusiness DirectoryUK, US, CA, AU, NZ, ES, IEReal time submissionNearly InstantYes
AlexaVoice SearchAT, CA, FR, DE, IT, ES, UK, USFile1 dayNo
ANNUAIRE (hoodspot.com)Business DirectoryFRReal time submissionNearly InstantNo
AppleSearchGlobalReal time submissionNearly InstantNo
Apple: SiriVoice SearchGlobalIndirect--
Auskunft.deBusiness DirectoryDEReal time submissionNearly InstantNo
BAIDUSearchGlobal (outside China)Real time submissionNearly InstantNo
Better Business Bureau (BBB)Business DirectoryCA, USFile10–15 daysNo
BingSearchGlobal (except FR)Real time submission15 daysNo
Bing: Microsoft CortanaVoice SearchGlobal (except FR)Indirect--
Branchenbuch DeutschlandBusiness DirectoryDEReal time submissionNearly InstantYes
Business BranchenbuchBusiness DirectoryDACHReal time submissionNearly InstantYes
Business Branchenbuch: Unternehmens AuskunftBusiness DirectoryDACHReal time submissionNearly Instant-
Central IndexBusiness DirectoryUKReal time submissionNearly InstantYes
Central Index: City PagesBusiness DirectoryUKIndirect--
Central Index: ScootBusiness DirectoryUKIndirect--
Central Index: The Daily RecordBusiness DirectoryUKIndirect--
Central Index: The Evening StandardBusiness DirectoryUKIndirect--
Central Index: The Liverpool EchoBusiness DirectoryUKIndirect--
Central Index: The MirrorBusiness DirectoryUKIndirect--
Central Index: The ScotsmanBusiness DirectoryUKIndirect--
Central Index: Touch LocalBusiness DirectoryUKIndirect--
Chamber of CommerceBusiness DirectoryUSReal time submissionNearly InstantNo
City SearchBusiness DirectoryUSFile1 dayNo
City Search: InsiderPagesBusiness DirectoryUSFile--
City SquaresBusiness DirectoryUSReal time submissionNearly InstantNo
CylexBusiness DirectoryGlobalReal time submissionNearly InstantYes
Cylex: Find OpenBusiness DirectoryGlobalReal time submission--
doctor.com (DDC)ReputationUSReal time submission30–45 days (network)No
DDC: Bing HealthReputationUSIndirect--
DDC: DocSpotReputationUSIndirect--
DDC: HealthgradesReputationUSIndirect--
DDC: ShareCareReputationUSIndirect--
DDC: VitalsReputationUSIndirect--
DDC: WebMDReputationUSIndirect--
DDC: WellnessReputationUSIndirect--
E LocalBusiness DirectoryUSReal time submissionNearly Instant-
Eco-MovementNavigation & AppsAT, AU, BE, CA, CH, DE, DK, ES, FR, UK, IE, IT, NL, NZ, PT, SE, USReal time submissionNearly InstantNo
Eco-Movement: Apple EVNavigation & Apps-Made available to network--
Eco-Movement: Eurowag EVNavigation & Apps-Made available to network--
Eco-Movement: Google EVNavigation & Apps-Made available to network--
Eco-Movement: Here EVNavigation & Apps-Made available to network--
Eco-Movement: Opis EVNavigation & Apps-Made available to network--
Eco-Movement: Tesla EVNavigation & Apps-Made available to network--
Eco-Movement: TomTom EVNavigation & Apps-Made available to network--
EZ LocalBusiness DirectoryUSReal time submissionNearly InstantYes
FacebookSocialGlobalReal time submissionNearly InstantYes
Facebook: InstagramSocialGlobalIndirect--
FoursquareSocialGlobalFile1 dayNo
Go LocalBusiness DirectoryDEReal time submissionNearly InstantYes
Go Local: MeinungsmeisterBusiness DirectoryDEReal time submission--
Go YellowBusiness DirectoryDEReal time submissionNearly InstantYes
GoogleSearchGlobalReal time submissionNearly InstantYes
Google MapsNavigation & AppsGlobalReal time submissionNearly Instant-
Google: WazeNavigation & AppsGlobalIndirect--
HERE TechnologiesNavigation & AppsGlobalFile7 daysNo
HotfrogBusiness DirectoryGlobalReal time submissionNearly InstantNo
I GlobalBusiness DirectoryGlobalReal time submissionNearly InstantYes
Info is InfoBusiness DirectoryGlobalReal time submissionNearly InstantNo
InfobelBusiness DirectoryGlobalReal time submissionNearly InstantYes
Infogroup (Data Axle)Data AggregatorUS, CAReal time submissionNearly InstantNo
Judy's BookBusiness DirectoryUSReal time submissionNearly InstantYes
KoomioBusiness DirectoryDACHReal time submissionNearly InstantNo
Les Horaires-Le FigaroBusiness DirectoryFRReal time submissionNearly Instant-
Les Horaires: MoneyVoxBusiness DirectoryFRIndirect--
MantaBusiness DirectoryUS, CA, AU, UKReal time submissionNearly InstantYes
MapQuestSearchUS, CA, UK, AU, NZ, ZAReal time submissionNearly InstantYes
Marktplatz MittelstandBusiness DirectoryDEReal time submissionNearly InstantYes
Marktplatz Mittelstand: Busqueda LocalBusiness DirectoryESReal time submission--
Marktplatz Mittelstand: Ricercare ImpreseBusiness DirectoryITReal time submission--
MeinestadtBusiness DirectoryDEReal time submissionNearly InstantYes
My Local ServicesBusiness DirectoryUS, UKReal time submissionNearly InstantYes
N49Business DirectoryUS, CAReal time submissionNearly InstantYes
NAVMIINavigation & AppsGlobalReal time submissionNearly InstantYes
NextdoorSocial DirectoryUS, CA, NL, UK, FR, DE, ES, IT, AU, SE, DKFile7 daysNo
OeffnungszeitenbuchBusiness DirectoryDE, AT, CH, FR, ES, ITReal time submissionNearly InstantYes
Opendi / StadtbranchenbuchBusiness DirectoryGlobalReal time submissionNearly InstantYes
Pages 24Business DirectoryGlobalReal time submissionNearly InstantYes
Petal SearchSearchGlobalReal time submissionNearly InstantNo
Pratique (118000.fr)Business DirectoryFRReal time submissionNearly InstantNo
Show Me LocalBusiness DirectoryUS, CA, AU, UKReal time submissionNearly InstantYes
TomTomNavigation & AppsGlobalFile30 daysNo
Trip AdvisorSocialGlobalFile1–2 days (non-JP), 1 month (JP)No
TrustpilotSocialGlobalReviews only--
TupaloBusiness DirectoryGlobalReal time submissionNearly InstantNo
US CityBusiness DirectoryUSReal time submissionNearly InstantNo
Infobel: US Info ComBusiness DirectoryUSReal time submissionNearly InstantYes
Where ToNavigation & AppsGlobalReal time submissionNearly InstantYes
Wo Gibts WasBusiness DirectoryDEReal time submissionNearly InstantYes
Yellow PagesBusiness DirectoryUSReal time submissionNearly InstantNo
Yellow Pages CanadaBusiness DirectoryCAReal time submissionNearly Instant-
Yellow Pages: DexKnowsBusiness DirectoryUSReal time submission--
Yellow Pages: Superpages.comBusiness DirectoryUSReal time submission--
YelpSocialUS & CAReal time submission7 daysNo
Zip.chBusiness DirectoryCH, LIReal time submissionNearly InstantYes

Frequently Asked Questions

Here are answers to common questions about directory publishing.

What happens if I edit my location on the directory itself?

While some directories like Google My Business (GMB) allow this, we strongly recommend making all changes directly in our platform. This ensures your information remains consistent across all directories. For GMB, changes made directly on Google are no longer automatically overwritten by our sync, but they will be amended when that field is actively updated in our platform.

Why doesn't the category I selected match what's in the directory?

Different directories have different category systems. We internally match your selected category to the closest available option for each specific directory, so in some cases, they will not be the same.

What if my listing is already claimed by someone else?

This depends on the directory.

  • Some directories allow us to overwrite the existing listing automatically when we send your data. If this happens, the previous owner might complain to the directory, who will then forward the complaint to us and you.
  • Other directories, like Google, do not allow claimed listings to be overwritten. If you believe a Google listing belongs to you, you must contact Google directly to file an official claim.

Best Practices & Directory-Specific Guidelines

Following these best practices can help maintain accuracy, though directories ultimately decide what information they publish.

General Best Practice

For many directories, your website (especially local pages) is the source of truth. It is always best to update your listing’s information on your website first, before updating it in our platform.

Google

  • Automated Updates: Google may publish different data (address, hours, etc.) than what is in your Google Business Profile if it believes it has more up-to-date information. It constantly crawls the web, especially your business website and even physical store signage, and might pull data from there.
  • Update Reviews: While Google generally publishes updates almost instantly, it may review an update before it goes live, especially for major changes. This review ensures information is accurate and can take a few hours to several days.
  • Phone Calls: Be mindful of phone calls from Google, as they might be calling to confirm information like opening hours.
  • Multiple Tools/Agencies: Be cautious when connecting multiple tools to your Google account.
    • Do not have multiple tools performing the same action (e.g., two tools updating data or responding to reviews).
    • It is okay to have multiple tools pulling data or insights.
    • The main goal is to avoid conflicting data sources feeding updates to your listings.

Bing

  • Bing may aggregate data from user-suggested edits, third-party sources (like your website or other directories), and updates made to your listings.
  • It’s possible to have several instances of a listing in different Bing Places accounts. We update your listing from our account, but you could have another instance in your own account with different info.

Apple

  • To improve reliability, connect your Apple Business Connect account to this platform. By doing this, this platform becomes one of the main sources of truth for Apple.

Amazon Alexa

  • Alexa is a voice-only assistant that provides business information but does not display an online listing URL.
  • It is based on a virtual assistant technology.
  • Updates to existing listings are typically processed within 24 hours.
  • New listings can take up to several days because Alexa conducts manual verification checks, which may include checking the business website, calling the business, or using Google Street View.

Still have questions? Our team is willing to help.

We strive to provide prompt responses based on the time you reach out. Our response time can range from 10 minutes to 7 hours, seven days a week.Β 

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